Exploration in creating brand identity. University of Wisconsin - Eau Claire. Spring 2016.
Euodia Aromatherapy Co. is a Portland based business focused on the Ancient Greek origins of aromatherapy and organic healing therapies provided by the products. Euodia, translating to "sweet fragrance," uses illustrations and subdued, natural variations of the Greek national colors to create a comforting and natural feel.
Logo / Packaging exploration and concepting.
Illustration exploration.
