Capstone Brand Identity Project. University of Wisconsin - Eau Claire. Spring 2017.
Eurolust is a fictitious tourism company based in Prague, Czech Republic that is focused on promoting travel throughout European countries. Through creating souvenirs that include a piece of history, architecture, and culture from each city, Eurolust hopes to give customers a piece of their new “home away from home.”
Instead of using bright and bold colors seen across countless other souvenirs, these tokens use the warm, inviting colors of timeworn maps and sunsets to give a reminder the person is always welcome back.
Curated in the University of Wisconsin - Eau Claire's Senior BFA Show. May 2017.
